Friday, June 24, 2011

What Makes a Professional eLearning Consultant?

In my travels I meet lots of "thought leaders" and other types who claim mastery at one thing or another. Sadly, the claims are often not backed by any real substance.

So what makes for a good professional eLearning consultant?

When I first got into the business world, circa the time of the dinosaurs, I was told by someone that a "consultant" was not a "contractor".  Then they proceeded to tell me how much they hated consultants because they delayed the Sales process (this person was a Sales manager). But his comment made me reflect on the differences between a "consultant" and a "contractor".

A "consultant" is a professional with expertise in certain areas. Consultants usually have 5-10 years experience, usually come from Management or vendor positions and have solid knowledge of vertical markets (i.e. Finance, Insurance, Manufacturing, etc.) A consultant is not just a "learnng" expert, they are a business, process and, incidentally, a learning expert. 

A contractor is someone that is hired to do task-specific things. They tend to be operational, technical or more production oriented. They are not consultants in that they do not have a broad range of experience or the Managerial background.

Being either a consultant or a contractor is OK. But often these get confused and the results can be quite varying.

For example, a consultant may know how to implement a global eLearning solution but not be able to author a course with an eLearning tool. A contractor may be able to author but not really know how it all ties together. That's a high level differentiator between consultants and contractors.  There are, of course, exceptions to this as some contractor can be consultants and vice-versa.

Getting back to our original topic, what makes for a real professional consultant?

In order to become a consultant, I'm not going to focus on contractors from this point on, you need to have the following:

  • Business experience. This means a broad understanding of how Learning can best be used within the corporation to improve that entity's bottom-line.  If you're wondering what the "bottom-line" is you're probably a contractor...
  • Vertical knowledge. If you work for a bank, make it a point to understand the processes, rules, regulations and departments that make up your specific Financial institution. The more you know about operations the more successful you will be as a consultant.  For example, if you have to provide Customer Service training for bank tellers, you would need to udnerstand how tellers interacts with customers, the computer systems they use, the audit processes that keep them honest, etc.  No matter what industry you work in, become an "expert" in that industry.  By the way, don't become a "thought leader", thoughts were not meant to be led around, they were meant to be acted upon...
  • Operational expertise. eLearning professionals often only know their core area: authoring tools, instructional design, multimedia, etc.  But beyond that, many don't know or strive to understand how to parlay that knowledge into the goals of their organization. Become familiar with the way your company runs (operations). Enlarge your viewpoint from a task-oriented one to a departmental and then to a global one. For example, if you work in a manufacturing company, become familiar with the roles and responsibilities of the different departments and the personnel in them. You may be in Training but become aware of what's in the warehouse or shop floor, look at the product creation process starting from conception all the way to a finished product and all the steps and hand-offs in-between.
  • Educate yourself. I know, you're thinking you already have a BA. BS or Masters in Training, HR or whatever. That's fine. But educate yourself in things like Systems Analysis, Project Management, Operational Management, etc. Get out of your comfort zone and go around your building and interview people to understand what they do and how it ties into what others do.  A knowledge of Systems will help you more logically analyze requirements.
  • Think like a business owner. In other words, don't just offer a Training or eLearning solution, offer a business solution that improves productivity, service, efficiency, revenue, etc.  All too often we are content just making a salary. But guess what? People who just make a salary are usually laid off first because they're not a crucial part of the organization. They do their "job" but don't add much value. Are you one of those people? If so, see the previous step and get on it before you're wondering what happend..
  • Be curious. If you have no curiosity, you will never survive as a consultant because you won't know what questions to ask or how to interpret the answers to the ones you did ask. Be curious as to how things run, how people function, how systems work, etc. Curiosity may kill the cat but it creates a great consultant. 

There are many other things that go into becoming a great consultant, but that would require a book, or two. Here is one final thing for you to consider:

Are you a consultant or a contractor?

There is nothing wrong with being one or the other. The skill sets needed are different. Above all be honest with yourself. Not everyone has what it takes to be a great consultant or a great contractor. Find the one you feel best fits you and then do what it takes to be the BEST you can be at it.

I saw a bumper-sticker years ago which said, "Unless you're the lead dog, the scenery never changes." It's your choice to lead, follow or get out of the way. A good consultant usually leads their clients.

Happy learning!

Sunday, June 12, 2011

Emo Nation and Learning

It doesn't take much effort to realize that we are rapidly becoming a nation of EMOs (emotionals). Logic, common-sense and rigor seem to be things of the past...

What makes us an Emo Nation? The answer is all around us:
  • we "react" emotionally to most things, seldom stopping to analyze the root of our reactions. This of course is dangerous and EMOs can be easily manipulated for political and other reasons to "react"  in ways we may not consider desirable.
  • we vote emotionally as evidenced by the dearth of skill, honesty and ethics in our political system.
  • we meet and date emotionally with an unquenchable desire to make our emotions feel well, or normal; whatever normalcy might mean to an EMO.  EMO love is usually fraught with petty emotions, short-lived marriages and unwanted kids.
  • we learn emotionally. While this sounds good, it really isn't. That means all that is learned by an EMO is done so through the filter of emotions. These emotions can be unbridled, usually quite illogical and almost always irrational. 
In a society where being EMO is rapidly becoming the norm, how do you train people effectively? I'm not sure I have the answer and this may be more of a question I'm asking. But I will endeavor some ideas for discussion...


An EMO is not in a state of mind that is conducive to learning. 

When someone is completely emotional, driven by a disconnect between the regions of the brain that control logic, impulsivity and judgement with those that harbor feelings, emotions and memory, the results are usually not ideal. The only real way to train an EMO is to reduce the emotional state so that learning can be introduced. Easier said than done And how exactly does one do that? Well:

  • Meds are an option. Problem is that they have many side-effects and there are no real tests to determine which med better suits an individual over another. Some meds enhance the emotions and others quiet them (sometimes too much).
  • There are methods of re-programming the brain but these are costly and often can border on the Orwellian.
  • There are disciplines which force us to become immersed in something other than ourselves. Most sports, martial arts, dance, etc. are good for this and possibly the most effective of all. The mind-body balance not only helps the hormonal EMOs but also the ones suffering from neuro-transmitter disconnects.

And there are probably many more ways to help an EMO become less so or actually in control of themselves.

Training a work-force that is rapidly becoming more EMO and, as a result, less logical and less productive, is really a quite challenging task. Businesses often see the EMO behavior in the following:

  • Uncontrolled Internet behaviors with chat, social media and just about any other on-line medium.
  • Lack of discretion, privacy, respect, consideration or general Business etiquette when sending e-mails to others.
  • Lack of work ethic, feeling of entitlement, laziness, unmotivated, and other seemingly hapless behaviors.
  • Disruption of teams in large or smaller numbers resulting in much loss of time and money.
  • Lack of focus, resulting in a lack of achievement and productivity.

You get the picture: EMOs cost us a lot of time and money in both management and productivity. And yet, as the pool of qualified candidates decreases, the number of EMOs increases exponentially.

Now I'm not suggesting that everyone should be a cold, logical Spock. No. no, that has its own series of issues which could rival those of EMOs. I am suggesting that educating and training EMOs is a major requirement in order for us to make what we have in our job pool productive and useful members of society.

Think about ways you deal with EMOs; ways in which you make them successful in spite of themselves. While challenging, it can and is being done everywhere.

Just remember this, EMOs are growing in numbers and they come with a wide array of issues and challenges. Be aware of your options and of how uncontrolled emotions can affect your processes, your interrelationships and your environment on the whole.

Oh, and if you're an EMO, I'm not talking about you...

Sunday, June 5, 2011

Magazines digitally? YES!!!

I embraced digital reading over a decade ago with my first Pocket PC. I had the PALM reader (now www.ereader.com) and read any and every book I could digitally. I loved being able to put 10, 20, 50 books on my device and take-off to parts near and far without the heavy weight of books in hand.

Fast-forward to today and the digital experience has gotten so much better. Now I mostly read on my iPad 2. I use the following readers:

  1. Kindle for iPad (also use the Windows version). Worst reader ever developed. It is amazing that Amazon, with all their money, can't invest in a decent reader that allows font changes, color selections, etc. Truly a non-ergonomic, badly conceived reader. And sadly, most of my books are on Kindle because of their selection and price.
  2. eReader from eReader.com. This is a great reader and I have hundreds of books purchased from them. But the problem is that they don't have a great selection and current books are usually not available for a while, if at all. Amazon, if you're reading this, look at how well they designed a reader and bow your heads in shame...
  3. Stanza (owned by Amazon). Now go figure, this is probably the best reader of all. Amazon owns it but doesn't make it Kindle compatible. Frustration noted. Why have the best reader and put all your books on the worst one? An enigma, for sure...
  4. Zinio for iPad (Windows too). Who? Zinio, that's who!!! Zinio is a magazine reader and e-commerce site. They have thousands of magazines and deliver a no-frills, scanned version of the actual magazine, ads and all. I don't particularly like the small fonts and convoluted interfaces of some of the "next generation magazines" out there. Zinio's approach is different. They allow you to use fingers gestures to expand, zoom, scroll, pan around a page. It's easy and it works beautifully! I haven't purchased a paper magazine in over a year; that's how much I enjoy Zinio!
 Here's a link to the Zinio site: http://www.zinio.com/

Here is a YouTube review by Larry Greenberg: Zinio video review


I don't think magazines ever looked this good! Let me know what you think. It runs on iPad, Windows and Macs.

Saturday, June 4, 2011

Welcome!

It's nice of you to visit my new blog.  Thanks for being here!

I know some of you may be wondering why it's called, "Half Empty Learning", instead of something like, "Half Full Learning"? The answer is simple: I don't like feeling full. I prefer feeling a little empty, with more room to grow and learn. For those who know me, I'm not talking about growing physically; I'm already big enough in that category...

Here you'll find random observations, advice, reports and whatever else flits into my not quite full mind...

In the meantime, if you'd like to see some of the podcasts I already do, follow the links below:

eLearnChat podcast

SchreckTeck podcast

Adobe Captivate channel

The video podcasts are a lot of fun and I get to work with great people like Gina Schreck and Terrence Wing, whom I both met directly, or indirectly, through Twitter.  More on that in a later blog.

OK, I've taken enough of your time for now. See you next time!

Welcome!

It's nice of you to visit my new blog.  Thanks for being here!

I know some of you may be wondering why it's called, "Half Empty Learning", instead of something like, "Half Full Learning"? The answer is simple: I don't like feeling full. I prefer feeling a little empty, with more room to grow and learn. For those who know me, I'm not talking about growing physically; I'm already big enough in that category...

Here you'll find random observations, advice, reports and whatever else flits into my not quite full mind...

In the meantime, if you'd like to see some of the podcasts I already do, follow the links below:

eLearnChat podcast

SchreckTeck podcast

Adobe Captivate channel

The video podcasts are a lot of fun and I get to work with great people like Gina Schreck and Terrence Wing, whom I both met directly, or indirectly, through Twitter.  More on that in a later blog.

OK, I've taken enough of your time for now. See you next time!